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Search Engine Marketing For DummiesArticle Summary: Search engine marketing can be confusing at first, here's a simple breakdown to implement search engine marketing for your website.
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What is search engine marketing?
Search engine marketing involves strategically optimizing the elements of your web site and your web campaign in such a way that your site becomes popular in the major search engines.
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So, for example, if your web page were on "search engine marketing" you would make sure you used the term "search engine marketing" in each of the following elements of your web page. Here is an example:
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One of the most important things to do to build a strong natural search engine ranking is to increase your link popularity. Link popularity is the number of web sites, other than your own, that link to your web site. Some of the best ways to do this include: Adding your web site to many web directories that are related to your web site's topic, asking other web sites to add your site to their links [url=http://blog.donews.com/sayonly/archive/2005/08/04/494182.aspx/comment-page-1#comment-305840]Why Cell Phones Are So Important - written by Doug Mahopac[/url] page, and submitting articles to the various article directories with your web site link intact, so that each of the article directories are linking to your site.
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